Sundog Distributing Inc., based in Calgary, was founded in 1982 with the goal of building a successful company selling fashionable, innovative, and quality sunglasses of uncompromising value. The company is a leading supplier of eyewear in Canada. Peeks Eyewear, ProSight Safety Eyewear, and Sundog Eyewear are three brands that Sundog Distributing Inc. sells to the convenience, safety, sporting goods, optical, and corporate promotional market channels.

Sundog Distributing Inc. has a network of over 6,000 Canadian retailers selling one of their brands, and the company is also one component of a worldwide distribution group that sells the Sundog Eyewear brand in more than 45 countries.